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When you join the MBE network, you not only
join a system that offers a proven concept and a globally recognised brand,
but one that offers support from day one from both the MBE head office
staff and the local Area Franchisees. The support given to our franchisees
includes:
Pre-opening support
Site location and lease negotiation
Through a combination of unequalled experience and demographic research,
we will help you to find the right location for your new MBE Centre. We
will identify the best location that puts you in the heart of the local
business community but also ensures that you attract the maximum number
of individual new customers. We also offer assistance in negotiating the
essential business terms of the lease.
Centre design and construction
With our Modular Store Programme, you’ll be in business quickly
and economically. We design your Centre and manage the construction phase,
producing a "Turnkey" Centre.
Training
MBE provides a comprehensive induction programme, consisting of 2 weeks
hands-on field training in one of our accredited MBE training Centres
and a week of formal lecture-room training focused on operating procedures,
staffing, products and services, business management, sales, marketing
and customer service. This programme is supplemented with a week of
pre-opening training and support from MBE personnel and equipment suppliers.
Full supporting documentation and manuals accompany this training,
providing new franchisees with comprehensive operational guidelines.
Financing assistance and business planning
We have excellent and long standing relationships with all of the leading
lending institutions, who can assist you with the financing needed to
open a new MBE Centre.
Initial marketing plan and start-up marketing pack
All new MBE franchisees are supplied with an initial six month Marketing
Plan that is specifically tailored to new Centres. The plan includes details
of sales promotions, public relations, publicity programmes and materials
that are designed to ensure that your business gets off to a first class
start.
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Ongoing support Market research
We notify you of the results of our nationwide market research programmes
and tailor our national marketing initiatives to reflect their findings.
New products and services
We are constantly searching the market place for innovative services and
new products that will bring you lucrative additional profit centres.
Technical development
We operate in a market place that uses equipment that is constantly evolving
and changing. It is imperative that our franchisees are at the forefront
of these new technological advances. We therefore continuously research
and test new technology and equipment, to ensure that all Centres have
the opportunity to utilise such advances and to up-grade their systems
as cost-effectively as possible.
Supplier relations
We manage relationships with suppliers, ensuring the best possible deals
for you. We always ensure that we pass on bulk buying discounts, creating
greater opportunities for you to increase your profits. In addition our
suppliers regularly support national promotional campaigns.
Training
We provide refresher training courses, on site training and other head office based courses.
Head office staff
The MBE head office staff, with over 120 years combined experience in
franchising, is always available to you. Every day you’ll have a
team of dedicated experts to answer your questions, listen to your recommendations,
and provide assistance.
Area franchisees
In addition to the support given to our franchisees by head office, the
MBE franchise system operates a support structure of Area Franchisees
who each cover a specific region. These representatives are individuals
with specific local knowledge and experience in developing the MBE franchise
in their area and often own or have owned their own MBE Centre. The primary
responsibilities of our Area Franchisees includes assisting franchisees
to find and secure a suitable location for their MBE Centre, to help with
the opening of their Centre and to provide continued ongoing support to
the franchisees in their area after the opening of their Centre. Such
ongoing support includes providing advice on business development and
strategy, assistance with local marketing and direction on operational
issues to ensure the continued success of the franchisees' business.
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